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~isPartOf:"Applied economics"
~person:"Bagna, Emanuel"
~person:"Mixon, Franklin G."
~subject:"Brand management"
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The value relevance of brand valuation
Bagna, Emanuel
;
Dicuonzo, Grazia
;
Perrone, Andrea
; …
- In:
Applied economics
49
(
2017
)
58
,
pp. 5865-5876
Persistent link: https://www.econbiz.de/10011845829
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