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~isPartOf:"Arbeitsberichte der Hochschule für Wirtschaft FHNW"
~person:"Wölfle, Ralf"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
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Electronic Commerce
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Wölfle, Ralf
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Studien zum B2C-E-Commerce : eine Übersicht über empirische Studien mit Schwerpunkt Schweiz
Leimstoll, Uwe
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Wölfle, Ralf
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2009
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