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~isPartOf:"Arbeitsberichte des Lehrstuhls für Betriebswirtschaftslehre - Information, Organisation und Management der Technischen Universität München"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~subject:"New product development"
~subject:"Preismanagement"
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Arbeitsberichte des Lehrstuhls für Betriebswirtschaftslehre - Information, Organisation und Management der Technischen Universität München
Harvard-Business-Manager : das Wissen der Besten
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
International journal of product development : IJPD
5
SpringerLink / Bücher
4
The journal of product & brand management
4
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3
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
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Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
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Erschließen Sie ihrem Unternehmen neue Werte
Michel, Stefan
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
2
,
pp. 32-41
Persistent link: https://www.econbiz.de/10010484920
Saved in:
2
Die richtige Wettbewerbsposition finden
D'Aveni, Richard A.
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
3
,
pp. 78-91
Persistent link: https://www.econbiz.de/10003650469
Saved in:
3
Vertragsgestaltung im Kontext hybrider Wertschöpfung
Burianek, Ferdinand
;
Ihl, Christoph
;
Reichwald, Ralf
-
2007
Persistent link: https://www.econbiz.de/10003799885
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