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~isPartOf:"Arbeitspapier / Institut für Marketing, Universität Mannheim"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~subject:"Controlling"
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Arbeitspapier / Institut für Marketing, Universität Mannheim
Journal of marketing research : JMR
Journal of targeting, measurement and analysis for marketing
Entrepreneurship, theory and practice : ET & P
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Die Conjointanalyse als Instrument des Marketing-Controlling : eine empirische Analyse am Nationaltheater Mannheim
Schellhase, Ralf
;
Franken, Birgit
-
1997
Persistent link: https://www.econbiz.de/10004367226
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Die Conjointanalyse als Instrument des Marketing-Controlling : eine empirische Analyse am Nationaltheater Mannheim
Schellhase, Ralf
;
Franken, Birgit
-
1997
Persistent link: https://www.econbiz.de/10013416592
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