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~isPartOf:"Arbeitspapier / Institut für Marketing, Universität Mannheim"
~person:"Homberg, Federico"
~subject:"Deutschland"
~subject:"Germany"
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Analyse der Kundenwünsche zur Gestaltung eines Gebrauchsgutes mit Hilfe der Conjoint-Analyse : das Beispiel einer raumsparenden Waschmaschine
Bauer, Hans H.
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1996
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