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~isPartOf:"Arbeitspapier / Westfälische Wilhelms-Universität Münster, Marketing Centrum Münster"
~isPartOf:"Global journal of business management : GJBM"
~isPartOf:"Leitfaden Online-Marketing ; [Bd. 1]"
~subject:"Marketing theory"
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Arbeitspapier / Westfälische Wilhelms-Universität Münster, Marketing Centrum Münster
Global journal of business management : GJBM
Leitfaden Online-Marketing ; [Bd. 1]
Dokumentationen / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e.V.
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Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
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Direct marketing and relationships marketing : theoretical approach
Goswami, Anju
- In:
Global journal of business management : GJBM
8
(
2014
)
1
,
pp. 73-83
Persistent link: https://www.econbiz.de/10010426669
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Stand der Direktmarketing-Forschung und -Praxis in den USA : Dokumentation einer Forschungsreise zur DMA Annual Conference and Exhibition 2002 und DMEF Educators' Conference 2002
Münstermann, Matthias
-
2002
Persistent link: https://www.econbiz.de/10001774740
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