//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Bertelsmann AG"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Mobile Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Bertelsmann AG
Mobile Marketing
7
Mobile marketing
7
Deutschland
4
Germany
4
Brand management
3
Consumer behaviour
3
Internet
3
Konsumentenverhalten
3
Markenführung
3
E-commerce
2
Electronic Commerce
2
Markenpolitik
2
Mobile communications
2
Mobilkommunikation
2
Theorie
2
Theory
2
Advertising
1
Aesthetic preference
1
Aesthetics
1
Auction
1
Auktion
1
Automotive industry
1
BASF Coatings AG
1
Brand image
1
Cognition
1
Consumer acceptance
1
Cooperative purchasing
1
Decision
1
Decision making
1
Distribution channel
1
Einkaufsgemeinschaft
1
Entscheidung
1
Erfolgsfaktor
1
Experiment
1
Eye-tracking
1
Gambling
1
Glücksspiel
1
Innovation adoption
1
Innovationsakzeptanz
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Collection of articles of several authors
1
Conference proceedings
1
Graue Literatur
1
Konferenzschrift
1
Non-commercial literature
1
Sammelwerk
1
Language
All
German
1
Author
All
Backhaus, Klaus
1
Becker, Jörg
1
Meffert, Heribert
1
Institution
All
Münsteraner Führungsgespräch <40, 2001, Münster (Westf)>
1
Published in...
All
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
Asia Pacific journal of marketing and logistics
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Vertriebsmanagement im Wandel : Strategien im Spannungsfeld zwischen klassischem Vertrieb und E-Commerce ; Dokumentation des 40. Münsteraner Führungsgesprächs vom 1./2. Februar 200...
Meffert, Heribert
(
contributor
);
Backhaus, Klaus
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001610012
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->