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~isPartOf:"Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~isPartOf:"Journal of promotion management : JPM"
~subject:"Advertising"
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
Journal of promotion management : JPM
International journal of internet marketing and advertising : IJIMA
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of promotion management : innovations in planning and applied research
4
Journal of business research : JBR
3
Journal of marketing
3
Journal of marketing communications
3
BestMasters
2
Electronic commerce research and applications
2
GITAM journal of management : a quarterly publication of GITAM Institute of Management
2
International journal of advertising : the review of marketing communications
2
International journal of business information systems : IJBIS
2
International journal of electronic commerce : IJEC
2
Journal of advertising research
2
Journal of strategic marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Springer eBook Collection / Business and Economics
2
Technological forecasting & social change : an international journal
2
Young consumers : insight and ideas for responsible marketers
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Absatzwirtschaft / Schriften zum Marketing
1
Advances in electronic marketing
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Advertising, promotion, and new media
1
Application of gaming in new media marketing
1
Arab economic and business journal
1
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Asian Academy of Management journal : AAMJ
1
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Business horizons
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Corporate communications : an international journal
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Cutting edge international research
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Dortmunder Diskussionsbeiträge zur Wirtschaftspolitik
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Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
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European journal of marketing
1
Global business review
1
Handbook of research on effective advertising strategies in the social media age
1
Handbuch Telekommunikation und Wirtschaft : volkswirtschaftliche und betriebswirtschaftliche Perspektiven
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Factors affecting attitudes and behavioral intentions toward in-app mobile advertisements
Valdimar Sigurdsson
;
Menon, R. G. Vishnu
;
Atli Geir …
- In:
Journal of promotion management : JPM
24
(
2018
)
5
,
pp. 694-714
Persistent link: https://www.econbiz.de/10011979196
Saved in:
2
Hispanic-Americans, mobile advertising and mobile services
Korgaonkar, Pradeep
;
Petrescu, Maria
;
Karson, Eric
- In:
Journal of promotion management : JPM
21
(
2015
)
1
,
pp. 107-125
Persistent link: https://www.econbiz.de/10011304627
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