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~isPartOf:"Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore"
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Franke, George R.
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Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
Journal of business research : JBR
14
Journal of Business Research
6
Journal of marketing theory and practice
6
Journal of advertising : official publication of the American Academy of Advertising
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
European journal of marketing : EJM
2
Journal of marketing
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Journal of the Academy of Marketing Science
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Breaking new ground in theory and practice
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Business ethics quarterly : the journal of the Society for Business Ethics
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European management journal
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International Journal of Physical Distribution & Logistics Management
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International journal of advertising : the quarterly review of marketing communications
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Journal of Advertising Research
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Journal of Consumer Research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of current issues and research in advertising : JCIRA
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Measurement and research methods in international marketing
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Appeals in Korean magazine advertising: A content analysis and cross-cultural comparison
Jeon, Woochang
;
Franke, George R.
;
Huhmann, Bruce A.
; …
- In:
Asia Pacific journal of management : APJM ; a …
16
(
1999
)
2
,
pp. 249-258
Persistent link: https://www.econbiz.de/10006388898
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