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~isPartOf:"Asia Pacific journal of marketing and logistics"
~language:"eng"
~subject:"Advertising effects"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Advertising effects
Consumer behaviour
Konsumentenverhalten
391
Beziehungsmarketing
107
Relationship marketing
107
Brand image
106
Markenimage
106
Brand management
104
Markenführung
104
Customer satisfaction
85
Kundenzufriedenheit
85
China
80
Service quality
63
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398
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Liu, Matthew Tingchi
7
Bruwer, Johan
5
Thaichon, Park
5
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Ko, Eunju
4
Pornpitakpan, Chanthika
4
Ahn, Jiseon
3
Anisimova, Tatiana
3
Cheah, Isaac
3
Chen, Jiawen
3
Cho, Heetae
3
Fam, Kim Shyan
3
Gao, Zhihong
3
Jebarajakirthy, Charles
3
Kaynak, Erdener
3
Liao, Junyun
3
Olsen, Svein O.
3
Septianto, Felix
3
Tjiptono, Fandy
3
Abdul, Waheed Kareem
2
Amenuvor, Fortune Edem
2
Arli, Denni
2
Bai, Xuesong
2
Bandyopadhyay, Argho
2
Boateng, Henry
2
Casidy, Riza
2
Chao, Chih-Wei
2
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2
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2
Chow, Clement S. F.
2
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2
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Dong, Xuebing
2
Dwivedi, Abhishek
2
Farzana Quoquab
2
Gao, Lingling
2
Gorostidi-Martinez, Haritz
2
Gupta, Nitin
2
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
2,038
Journal of retailing and consumer services
1,948
International journal of consumer studies
765
International journal of hospitality management
735
Psychology & marketing
721
Journal of consumer research : JCR ; an interdisciplinary bimonthly
597
The journal of product & brand management
397
European journal of marketing : EJM
385
Journal of advertising research
377
Journal of marketing research : JMR
368
The journal of brand management : an international journal
359
Journal of marketing communications
357
Management science : journal of the Institute for Operations Research and the Management Sciences
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
352
Journal of international consumer marketing
330
Journal of travel and tourism marketing
327
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
327
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
326
Journal of marketing management : MM
325
Tourism management : research, policies, practice
313
Journal of retailing
309
Marketing letters : a journal of research in marketing
309
Journal of marketing
302
Journal of the Academy of Marketing Science
299
Cogent business & management
298
International journal of retail & distribution management
294
The international review of retail, distribution and consumer research
292
The journal of consumer marketing
289
Journal of consumer behaviour : an international research review
288
Journal of fashion marketing and management
285
Marketing intelligence & planning
281
Journal of advertising : official publication of the American Academy of Advertising
277
Young consumers : insight and ideas for responsible marketers
274
International journal of advertising : the quarterly review of marketing communications
270
International journal of advertising : the review of marketing communications
269
Journal of business ethics : JOBE
268
Technological forecasting & social change : an international journal
265
International journal of contemporary hospitality management
264
The journal of services marketing
260
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ECONIS (ZBW)
398
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398
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1
Alexa, it is creeping over me : exploring the impact of privacy concerns on consumer resistance to intelligent voice assistants
Mou, Yupeng
;
Meng, Xiangxue
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 261-292
Persistent link: https://www.econbiz.de/10014486711
Saved in:
2
Brand engagement and community user behaviors in online interest communities : exploring a moderated mediation model
Hao, Ruohong
;
Liang, Xiaobei
;
Hu, Meng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10014486755
Saved in:
3
Breaking the mold with effective communication : how social initiatives enhance a brand's social perception and catalyze pro-environmental and purchase intentions
Surira, Mukul Dev
;
Zakkariya K.A
;
Sajid, Muhammed
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 678-696
Persistent link: https://www.econbiz.de/10014486769
Saved in:
4
Consumers' response to CSR statement type in social crowding
Liu, Xiaoping
;
Wang, Shiyu
;
Liang, Yingqian
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10014486761
Saved in:
5
Eating halal : a serial mediation model for the effect of religiosity on the intention to purchase halal-certified food
Loussaief, Aida
;
Ying-Chao Lin, Julia
;
Dang Huu Phuc
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 167-184
Persistent link: https://www.econbiz.de/10014486675
Saved in:
6
The effect of personal innovativeness on customer journey experience and reuse intention in omni-channel context
Zhang, Xueting
;
Park, Younggeun
;
Park, Jaejin
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 480-495
Persistent link: https://www.econbiz.de/10014486752
Saved in:
7
The effect of self-construal on solo dining intentions : an empirical study of Chinese consumers
Yan, An
;
Ren, Zhanzhi
;
Pei, Feng
;
Zhu, Xiaoxi
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 697-714
Persistent link: https://www.econbiz.de/10014486771
Saved in:
8
Effect of visual crowding in packaging on consumers' buying intention
Xu, Zhifen
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 293-314
Persistent link: https://www.econbiz.de/10014486713
Saved in:
9
Effects of brand spokes-characters with personal and historical nostalgia on brand attitude : evidence from Generation Z consumers in China
Jiang, Huanshu
;
Ge, Jiaoju
;
Yao, Jie
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 185-205
Persistent link: https://www.econbiz.de/10014486676
Saved in:
10
Factors affecting users' impulse purchases in online group buying : online consumer reviews, countdowns and self-control
Sun, Jingjing
;
Li, Tingting
;
Sun, Shouqiang
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 224-240
Persistent link: https://www.econbiz.de/10014486683
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