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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Consumer behaviour"
~subject:"Strategisches Management"
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Consumer behaviour
Strategisches Management
Konsumentenverhalten
179
Beziehungsmarketing
107
Relationship marketing
107
Brand management
105
Markenführung
105
Brand image
84
Markenimage
84
Customer satisfaction
54
Kundenzufriedenheit
54
Marketing management
46
Marketingmanagement
46
Brand
44
Markenartikel
44
Dienstleistungsqualität
40
Service quality
40
Lieferkette
37
Supply chain
37
China
32
Social Web
24
Social web
24
Confidence
23
Lieferantenmanagement
23
Supplier relationship management
23
Vertrauen
23
Online retailing
20
Online-Handel
20
Corporate Social Responsibility
19
Corporate social responsibility
19
Einzelhandel
19
Retail trade
19
Australia
18
Australien
18
E-commerce
17
Electronic Commerce
17
India
17
Indien
17
Internet marketing
17
Online-Marketing
17
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14
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185
Aufsatz in Zeitschrift
185
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English
185
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Liu, Matthew Tingchi
4
Anisimova, Tatiana
3
Chen, Jiawen
3
Liao, Junyun
3
Pornpitakpan, Chanthika
3
Tjiptono, Fandy
3
Ahn, Jiseon
2
Amenuvor, Fortune Edem
2
Arli, Denni
2
Bai, Xuesong
2
Bandyopadhyay, Argho
2
Boateng, Henry
2
Bruwer, Johan
2
Casidy, Riza
2
Cheng, Julian Ming Sung
2
Dong, Xuebing
2
Gao, Lingling
2
Hong, Zhao
2
Hu, Yanghong
2
Jebarajakirthy, Charles
2
Kaynak, Erdener
2
Ko, Eunju
2
Le, Angelina Nhat Hanh
2
Mou, Yupeng
2
Okumuş, Abdullah
2
Safeer, Asif Ali
2
Sarkar, Abhigyan
2
Sarkar, Juhi Gahlot
2
Septianto, Felix
2
Tang, Felix
2
Thaichon, Park
2
Tian, Vane Ing
2
Yang, Feng
2
Yen, Jerome
2
Yi, Ho Taek
2
Zúñiga, Miguel Ángel
2
Abbas, Jawad
1
Abdolvand, Mohammad Ali
1
Abdul, Waheed Kareem
1
Abrar, Muhammad
1
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
1,091
SpringerLink / Bücher
872
Journal of retailing and consumer services
780
International journal of hospitality management
354
The journal of product & brand management
309
Springer eBook Collection
305
The journal of brand management : an international journal
299
Strategic management journal
259
Technological forecasting & social change : an international journal
239
Journal of business ethics : JOBE
238
Industrial marketing management : the international journal for industrial and high-tech firms
233
Gabler Edition Wissenschaft
205
Psychology & marketing
196
Long range planning : LRP ; international journal of strategic management
181
European journal of marketing : EJM
168
Harvard business review : HBR
168
The journal of services marketing
165
Journal of the Academy of Marketing Science
162
Business horizons
160
Cogent business & management
156
Business strategy and the environment
153
Harvard-Business-Manager : das Wissen der Besten
149
Europäische Hochschulschriften / 5
146
Journal of strategic marketing
146
Management science : journal of the Institute for Operations Research and the Management Sciences
144
Journal of business strategy
141
Journal of marketing communications
140
International journal of contemporary hospitality management
138
Journal of travel and tourism marketing
138
International journal of production economics
137
Journal of marketing
136
Marketing intelligence & planning
132
Journal of hospitality marketing & management
130
International journal of consumer studies
129
Management decision : MD
128
Journal of retailing
126
Journal of strategy and management
125
Springer eBook Collection / Business and Economics
125
Strategy & leadership : a publication of Strategic Leadership Forum
121
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ECONIS (ZBW)
185
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185
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date (oldest first)
1
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
2
A framework of firms' business sustainability endeavours with internal and external stakeholders through time across oriental and occidental business contexts
Lee, Tzong-ru
;
Lin, Ku-Ho
;
Chen, Chang-Hsiung
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
5
,
pp. 963-986
Persistent link: https://www.econbiz.de/10013390929
Saved in:
3
A stimulus-organism-response perspective to examine green hotel patronage intention
Tan, Ling Ling
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1552-1568
Persistent link: https://www.econbiz.de/10014286083
Saved in:
4
An impetus for the research paradigm of corporate citizenship and customer loyalty : imprints from scale construction
Gulati, Twinkle
;
Shankar, Siddharatha
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 581-598
Persistent link: https://www.econbiz.de/10014486763
Saved in:
5
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
6
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
7
The roles of social media and mutual relationships between travel attitudes and brand equity
Huang, Yung-Chuan
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 390-407
Persistent link: https://www.econbiz.de/10014486748
Saved in:
8
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
9
Brand engagement and community user behaviors in online interest communities : exploring a moderated mediation model
Hao, Ruohong
;
Liang, Xiaobei
;
Hu, Meng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10014486755
Saved in:
10
"I buy green products for my benefits or yours" : understanding consumers' intention to purchase green products
Sun, Ying
;
Li, Tieshan
;
Wang, Shanyong
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
8
,
pp. 1721-1739
Persistent link: https://www.econbiz.de/10013391126
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