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~isPartOf:"Asia-Pacific journal of business administration"
~isPartOf:"Cross-cultural window on consumer behavior"
~subject:"Kinder"
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Asia-Pacific journal of business administration
Cross-cultural window on consumer behavior
Young consumers : insight and ideas for responsible marketers
49
International journal of advertising : the quarterly review of marketing communications
17
Journal of advertising : official publication of the American Academy of Advertising
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Fear vs humor appeals : a comparative study of children's responses to anti-smoking advertisements
Nicolini, Valentina
;
Cassia, Fabio
- In:
Asia-Pacific journal of business administration
14
(
2022
)
2
,
pp. 166-184
Persistent link: https://www.econbiz.de/10013287990
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Children's own logic : learning to think like a child
Bruyne, Tom de
- In:
Cross-cultural window on consumer behavior
,
(pp. 119-134)
.
2000
Persistent link: https://www.econbiz.de/10003933954
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