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~isPartOf:"Atlantic economic journal : AEJ"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Konsumentenverhalten"
~subject:"Relationship marketing"
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Konsumentenverhalten
Relationship marketing
Digital goods
4
Digitale Güter
4
Consumer behaviour
3
Barter economy
1
Bespielte Medien
1
Beziehungsmarketing
1
Brand equity
1
Brand image
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Brand management
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Cohabitation
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Conceptual framework
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Confidence
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Content Management
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Content management
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Copyright
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Copyright infringement
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Copyright law
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Digital content marketing
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Engagement
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Erfahrungsgüter
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Experience goods
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File sharing
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Intermediation
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Internet
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Internet marketing
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Lebensgemeinschaft
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Music
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Music downloading
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Music industry
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Music piracy
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Musik
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Musikwirtschaft
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Online-Marketing
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Hollebeek, Linda D.
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Johnson, Devon S.
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Mitchell, David M.
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Scott, C. Patrick
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Atlantic economic journal : AEJ
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Information economics and policy : IEP
5
Journal of management information systems : JMIS
5
Journal of retailing and consumer services
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Information systems research : ISR
3
Institute for Prospective Technological Studies digital economy working paper
3
SpringerLink / Bücher
3
Electronic commerce research and applications
2
European journal of marketing
2
Handel und Internationales Marketing Retailing and International Marketing
2
International journal of business information systems : IJBIS
2
International journal of technology marketing : IJTMkt
2
Journal of business ethics : JOBE
2
Journal of the Academy of Marketing Science
2
Management information systems : mis quarterly
2
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
2
Marketing letters : a journal of research in marketing
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PhD series / Copenhagen Business School
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Product experience
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Springer eBook Collection
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Acta Universitatis Oeconomicae Helsingiensis / A
1
American economic journal : a journal of the American Economic Association
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Applied Marketing Science /Angewandte Marketingforschung
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Beiträge zur betriebswirtschaftlichen Forschung
1
Berichte aus der Wirtschaftsinformatik
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Business ethics and the electronic economy
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Business ethics and the electronic economy : with 4 tables
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
CESifo working papers
1
CPI Antitrust Chronicle, July, 2022
1
Colombo business journal : international journal of theory & practice
1
Computational economics
1
Consumer behavior
1
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
1
Dissertation.de
1
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
1
Economic and business review : EBR
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Digital content marketing's role in fostering consumer engagement, trust, and value : framework, fundamental propositions, and implications
Hollebeek, Linda D.
;
Macky, Keith
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 27-41
Persistent link: https://www.econbiz.de/10011997974
Saved in:
2
Did the RIAA's prosecution of music piracy impact music sales?
Mitchell, David M.
;
Scott, C. Patrick
;
Brown, Keneth H.
- In:
Atlantic economic journal : AEJ
46
(
2018
)
1
,
pp. 59-71
Persistent link: https://www.econbiz.de/10012062035
Saved in:
3
Beyond trial : consumer assimilation of electronic channels
Johnson, Devon S.
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
2
,
pp. 28-44
Persistent link: https://www.econbiz.de/10003747477
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