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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~person:"Lee, Hyun-joo"
~subject:"United States"
~type_genre:"Article in journal"
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Search: subject_exact:"Akzeptanz von technischen Innovationen"
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Australasian marketing journal
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Gender differences in using mobile data services: utilitarian and hedonic value approaches
Yang, Kiseol
;
Lee, Hyun-joo
- In:
Journal of research in interactive marketing : …
4
(
2010
)
2
,
pp. 142-156
Persistent link: https://www.econbiz.de/10003991299
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