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~isPartOf:"Australasian marketing journal"
~person:"Ogden, Steve"
~subject:"Konsumentenverhalten"
~subject:"incentives"
~type:"article"
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incentives
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Consumer
motivations
to create alternative consumption platforms
Bajaj, Neha
;
Steel, Marion
;
Ogden, Steve
;
Rahman, Kaleel
- In:
Australasian marketing journal
28
(
2020
)
3
,
pp. 50-57
Persistent link: https://www.econbiz.de/10012599950
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