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~isPartOf:"Baltic journal of management"
~person:"Dai, Wanwen"
~subject:"KMU"
~subject:"Markteintritt"
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How FIEs may sustain competitive advantage in China : adapting marketing strategy by the use of Guanxi
Yuan, Xina
;
Kim, Sang Yong
;
Dai, Wanwen
;
Arnulf, Jan Ketil
- In:
Baltic journal of management
9
(
2014
)
1
,
pp. 22-46
Persistent link: https://www.econbiz.de/10010246029
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