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~isPartOf:"Basler Schriften zur europäischen Integration"
~isPartOf:"Geschichte der Arbeitswelt"
~isPartOf:"The journal of media economics"
~subject:"Brand image"
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When journalists become stars : drivers of human brand images and their influence on consumer intentions
Klaß, Nina
;
Wellbrock, Christian M.
- In:
The journal of media economics
32
(
2019
)
1/2
,
pp. 35-55
Persistent link: https://www.econbiz.de/10012500629
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