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~isPartOf:"Bausteine der Regionalentwicklung"
~isPartOf:"Brands and branding geographies"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Bier"
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"Ein Bier wie seine Heimat - ursprünglich, ehrlich und charaktervoll" : eine Untersuchung der Vermarktung "fränkischer" Biere aus diskurstheoretischer Perspektive
Fischer, Christina
;
Weber, Florian
- In:
Bausteine der Regionalentwicklung
,
(pp. 73-93)
.
2015
Persistent link: https://www.econbiz.de/10010500844
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