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~isPartOf:"Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück"
~isPartOf:"University of Lüneburg Working paper series in economics"
~subject:"Public relations"
~type_genre:"Working Paper"
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Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück
University of Lüneburg Working paper series in economics
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ECONIS (ZBW)
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Der Einfluss von Kompensationsankündigungen auf die Anbieterreputation in Produktkrisen
Grunwald, Guido
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2008
Persistent link: https://www.econbiz.de/10003673669
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Die Bewältigung von Produktkrisen und Rückrufsituationen : Offensive vs. Defensive Kommunikationsstrategien
Standop, Dirk
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Grunwald, Guido
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2007
Persistent link: https://www.econbiz.de/10003611066
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