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~isPartOf:"Beiträge zur betriebswirtschaftlichen Forschung"
~subject:"United Kingdom"
~subject:"Werbung"
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United Kingdom
Werbung
Advertising industry
1
Consumer behaviour
1
Entscheidung bei Unsicherheit
1
Erwartung
1
Kaufverhalten
1
Konsumentenverhalten
1
Marketing
1
Planung
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Product quality
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Produkt
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Produktqualität
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Qualität
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Qualitätsmanagement
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Strategisches Management
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Ringbeck, Jürgen
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Beiträge zur betriebswirtschaftlichen Forschung
Journal of historical research in marketing
14
Advertising in developing and emerging countries : the economic, political and social context
7
Journal of advertising
6
Journal of advertising : official publication of the American Academy of Advertising
6
Journal of marketing communications
6
International journal of advertising : the quarterly review of marketing communications
5
Journal of advertising research
5
The advertising handbook
5
NBER working paper series
4
Working paper / National Bureau of Economic Research, Inc.
4
European journal of marketing : EJM
3
International journal of marketing : IJM ; formerly Der Markt
3
Journal of business anthropology
3
Journal of current issues and research in advertising : JCIRA
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of promotion management : JPM
3
SpringerLink / Bücher
3
CESifo working papers
2
Journal of current issues and research in advertising
2
NBER Working Paper
2
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
2
Routledge advances in organizational learning and knowledge management
2
Schriften zu Marketing und Management
2
The advertising and consumer culture reader
2
The marketing review
2
Trademarks, brands, and competitiveness
2
Volkswirtschaftliche Diskussionsbeiträge
2
A.E. Res.
1
Absatzwirtschaft / Schriften zum Marketing
1
Accounting history review
1
Advancing research on projects and temporary organizations
1
American journal of agricultural economics
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Ashgate economic geography series
1
Asia Pacific business review
1
Australasian marketing journal
1
British journal of management : BJM
1
Business history
1
CESifo Working Paper Series
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ECONIS (ZBW)
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Qualitäts- und Werbestrategien bei Qualitätsunsicherheit der Konsumenten
Ringbeck, Jürgen
-
1986
Persistent link: https://www.econbiz.de/10013340924
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