//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Books / American Enterprise Institute"
~isPartOf:"Journal of marketing"
~isPartOf:"NBER Working Paper"
~isPartOf:"The international journal of accounting : TIJA"
~subject:"Advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Expenditure"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Ausgaben
9
Expenditure
9
Werbung
4
Household
3
Privater Haushalt
3
Börsenkurs
2
Elderly people
2
Firm value
2
Großbritannien
2
Private consumption
2
Privater Konsum
2
Share price
2
United Kingdom
2
Unternehmenswert
2
Welfare analysis
2
Wohlfahrtsanalyse
2
aei-brookings
2
brookings
2
center
2
cost
2
costs
2
economic
2
economy
2
effective
2
expenditure
2
expenditures
2
goal
2
goals
2
government
2
joint
2
monograph
2
output
2
policies
2
policy
2
press
2
relative
2
share
2
social
2
studies
2
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Akbar, Saeed
1
Ali Shah, Syed Zulfiqar
1
Hanssens, Dominique M.
1
Joshi, Amit
1
Kim, Min Chung
1
Lilien, Gary L.
1
McAlister, Leigh
1
Sridhar, Shrihari
1
Srinivasan, Raji
1
Stark, Andrew W.
1
more ...
less ...
Published in...
All
Books / American Enterprise Institute
Journal of marketing
NBER Working Paper
The international journal of accounting : TIJA
Journal of advertising research
4
Advances in applied microeconomics : a research annual
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising : official publication of the American Academy of Advertising
3
Determinants of investor behavior
2
The journal of media economics
2
AEM research bulletin
1
Agricultural and resource economics review : ARER
1
Atlantic economic journal : AEJ
1
Business strategies for economies in transition : book of readings on CEE countries
1
CPB discussion paper
1
Discussion papers / Henley Business School
1
Discussion papers / University of Reading, Department of Economics
1
European Journal of Marketing
1
European journal of marketing : EJM
1
Health economics
1
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
1
International Journal of Contemporary Hospitality Management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of services technology and management
1
Journal of Indian Business Research
1
Journal of current issues and research in advertising : JCIRA
1
MO
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Marine resource economics
1
NICPRE / National Institute for Commodity Promotion Research and Evaluation
1
Nonprofit-Organisationen und Märkte : 7. Internationales Colloquium der NPO-Forscher im März 2006 an der Universität Freiburg/Schweiz
1
Proceedings of the 15th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : November 29 - December 1, 2007, Vienna, Austria
1
Research in finance
1
Research in international business and finance
1
The journal of economic history
1
The review of financial studies
1
Tourism economics : the business and finance of tourism and recreation
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
Working paper
1
Working papers / Business economic series / Department of Business Administration
1
Working papers / Department of Economics, Universidad Carlos III de Madrid
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Should firms spend more on research and development and advertising during recessions?
Srinivasan, Raji
;
Lilien, Gary L.
;
Sridhar, Shrihari
- In:
Journal of marketing
75
(
2011
)
3
,
pp. 49-65
Persistent link: https://www.econbiz.de/10009160719
Saved in:
2
Stock market reaction to unexpected growth in marketing expenditure : negative for sales force, contingent on spending level for advertising
Kim, Min Chung
;
McAlister, Leigh
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 68-85
Persistent link: https://www.econbiz.de/10009270908
Saved in:
3
The direct and indirect effects of advertising spending on firm value
Joshi, Amit
;
Hanssens, Dominique M.
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 20-33
Persistent link: https://www.econbiz.de/10003940505
Saved in:
4
The value relevance of major media advertising expenditures : some UK evidence
Ali Shah, Syed Zulfiqar
;
Stark, Andrew W.
;
Akbar, Saeed
- In:
The international journal of accounting : TIJA
44
(
2009
)
2
,
pp. 187-206
Persistent link: https://www.econbiz.de/10003862713
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->