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~isPartOf:"Brands and branding geographies"
~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Urban events, place branding and promotion : place event marketing"
~person:"Beckmann, Suzanne C."
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Beckmann, Suzanne C.
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Brands and branding geographies
The journal of brand management : an international journal
Urban events, place branding and promotion : place event marketing
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Measuring brand image effects of flagship projects for place brands : the case of Hamburg
Zenker, Sebastian
;
Beckmann, Suzanne C.
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 642-655
Persistent link: https://www.econbiz.de/10010197491
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