//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Breaking new ground in theory and practice"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~subject:"Children"
~subject:"Kinder"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Television commercials"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Children
Kinder
Fernsehwerbung
9
Television advertising
9
Advertising effects
7
Werbewirkung
7
Media usage
4
Mediennutzung
4
Advertising
3
Jugendliche
3
Target group
3
Werbung
3
Youth
3
Zielgruppe
3
Body weight
2
Consumer behaviour
2
Food
2
Internet marketing
2
Konsumentenverhalten
2
Körpergewicht
2
Lebensmittel
2
Online-Marketing
2
Austria
1
China
1
Cigarette
1
Computerspiel
1
Consumer socialization
1
Deutschland
1
Eating habit
1
Electronic cigarettes
1
Ernährungsverhalten
1
Familiensoziologie
1
Food advertising
1
Germany
1
Gesundheit
1
Gesundheitsvorsorge
1
Großbritannien
1
Health
1
Interactive media
1
Interaktive Medien
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
2
Book section
2
Language
All
English
5
Author
All
Terlutter, Ralf
2
Bertolotti, Mauro
1
Newman, Nicki
1
Oates, Caroline J.
1
Puggelli, Francesca Romana
1
Shin, Wonsun
1
Spielvogel, Julia
1
Waiguny, Martin K. J.
1
more ...
less ...
Published in...
All
Breaking new ground in theory and practice
Young consumers : insight and ideas for responsible marketers
Journal of advertising : official publication of the American Academy of Advertising
5
International journal of advertising : the quarterly review of marketing communications
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Marketing intelligence & planning
4
International journal of consumer studies
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Advertising and violence : concepts and perspectives
2
Journal of advertising research
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
NBER Working Paper
2
NBER working paper series
2
Working paper / National Bureau of Economic Research, Inc.
2
Challenges in an age of dis-engagement
1
Der Markt : international journal of marketing
1
Economic research
1
Economics and human biology
1
Europäische Kulturen in der Wirtschaftskommunikation
1
Food policy : economics planning and politics of food and agriculture
1
Forschungsgruppe Konsum und Verhalten
1
Frontrunners or copycats?
1
Gabler Edition Wissenschaft
1
Gabler Research / Forschungsgruppe Konsum und Verhalten
1
Innovation in advertising and branding communication
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of academic research in economics
1
Journal of current issues and research in advertising : JCIRA
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Journal of global marketing
1
Journal of international consumer marketing
1
Journal of retailing and consumer services
1
Les études de La Documentation Française / Société
1
Middle East journal of management : MEJM
1
ORSN International Conference 2014: ISSN: 2091-1548
1
Psychology & marketing
1
Society and business review
1
Société
1
SpringerLink / Bücher
1
The IUP journal of marketing management : IJMM
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Active mediation of television, internet and mobile advertising
Shin, Wonsun
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
4
,
pp. 378-392
Persistent link: https://www.econbiz.de/10011806307
Saved in:
2
Healthy and unhealthy food in Italian television ads for adults and children
Puggelli, Francesca Romana
;
Bertolotti, Mauro
- In:
Young consumers : insight and ideas for responsible …
15
(
2014
)
1
,
pp. 58-67
Persistent link: https://www.econbiz.de/10010386448
Saved in:
3
Children's advertising literacy : do BMI, body shape perception, self-esteem and TV exposure matter?
Spielvogel, Julia
;
Terlutter, Ralf
- In:
Breaking new ground in theory and practice
,
(pp. 147-162)
.
2011
Persistent link: https://www.econbiz.de/10009380024
Saved in:
4
Differences in children's processing of advergames and TV commercials
Waiguny, Martin K. J.
;
Terlutter, Ralf
- In:
Breaking new ground in theory and practice
,
(pp. 35-51)
.
2011
Persistent link: https://www.econbiz.de/10009380035
Saved in:
5
Food on young children's television in the UK
Oates, Caroline J.
;
Newman, Nicki
- In:
Young consumers : insight and ideas for responsible …
11
(
2010
)
3
,
pp. 160-169
Persistent link: https://www.econbiz.de/10008667655
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->