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~isPartOf:"Bridging the gap between advertising academia and practice"
~person:"Chevalier, Corinne"
~type_genre:"Aufsatz im Buch"
~type_genre:"Working Paper"
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Model's age and target's age : effects on emotions towards and beliefs about an ad
Chevalier, Corinne
;
Lichtlé, Marie-Christine
- In:
Bridging the gap between advertising academia and practice
,
(pp. 133-150)
.
2017
Persistent link: https://www.econbiz.de/10011540335
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