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~isPartOf:"Building corporate identity, image and reputation in the digital era"
~isPartOf:"Springer-Gabler Research"
~isPartOf:"The journal of product & brand management"
~person:"Czinkota, Michael R."
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Building corporate identity, image and reputation in the digital era
Springer-Gabler Research
The journal of product & brand management
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Corporate branding and transformational leadership in turbulent times
Kaufmann, Hans Rüdiger
;
Vrontis, Demetris
;
Czinkota, …
- In:
The journal of product & brand management
21
(
2012
)
3
,
pp. 192-204
Persistent link: https://www.econbiz.de/10009570744
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