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~isPartOf:"Business analytics and cyber security management in organizations"
~isPartOf:"Social Branding : Strategien - Praxisbeispiele - Perspektiven"
~subject:"KMU-Marketing"
~subject:"Marketing management"
~type_genre:"Case study"
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Business analytics and cyber security management in organizations
Social Branding : Strategien - Praxisbeispiele - Perspektiven
Building corporate identity, image and reputation in the digital era
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Cases on branding strategies and product development : successes and pitfalls
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Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
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Marketing intelligence & planning
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The journal of brand management : an international journal
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Brands : interdisciplinary perspectives
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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Diversity in European marketing : text and cases
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Engaging consumers through branded entertainment and convergent media
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Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
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Handbook of contemporary marketing in China : theories and practices
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Schriftenreihe Marketing & Controlling
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Sustainable Marketing Management : Grundlagen und Cases
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Building brands in emerging economies : a consumer-oriented approach
Nunez, Sandra
;
Castaño, Raquel
- In:
Business analytics and cyber security management in …
,
(pp. 183-194)
.
2017
Persistent link: https://www.econbiz.de/10011586342
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2
Social Branding via XING
Ludowig, Carsten
;
Schmidt-Grell, Stefan
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 347-357)
.
2012
Persistent link: https://www.econbiz.de/10009553475
Saved in:
3
Die Markenführung von MasterCard im Zeitalter der digitalen Evolution
Nedbal, Dagmar
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 209-223)
.
2012
Persistent link: https://www.econbiz.de/10009553526
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