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~isPartOf:"Business environment in India : some aspects"
~isPartOf:"Cutting edge international research"
~person:"Wouters, Marijke"
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Business environment in India : some aspects
Cutting edge international research
Journal of advertising : official publication of the American Academy of Advertising
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Brand placements in movies : the impact of modality, prominence and plot connection on attitude and behavioral intention
Purnawirawan, Nathalia
;
Wouters, Marijke
;
Pelsmacker, …
- In:
Cutting edge international research
,
(pp. 347-361)
.
2010
Persistent link: https://www.econbiz.de/10003985215
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