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~isPartOf:"Harvard business review : HBR"
~isPartOf:"Review of quantitative finance and accounting"
~person:"Boyd, D. Eric"
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Business horizons
Harvard business review : HBR
Review of quantitative finance and accounting
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The criticality of CMO-CIO alignment
Whitler, Kimberly A.
;
Boyd, D. Eric
;
Morgan, Neil A.
- In:
Business horizons
60
(
2017
)
3
,
pp. 313-324
Persistent link: https://www.econbiz.de/10011756789
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2
The power partnership : CMO & CIO
Whitler, Kimberly A.
;
Boyd, D. Eric
;
Morgan, Neil A.
- In:
Harvard business review : HBR
95
(
2017
)
4
,
pp. 55
Persistent link: https://www.econbiz.de/10011685924
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