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~isPartOf:"Business process management journal"
~isPartOf:"Journal of business research : JBR"
~person:"Barnes, Donald C."
~person:"Pagani, Margherita"
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Mobile communications
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Mobilkommunikation
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Consumer behaviour
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Betriebliche Wertschöpfung
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Beziehungsmarketing
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Brand management
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Consumer acceptance of new marketing platforms
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Customer delight
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Emotion
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Barnes, Donald C.
Pagani, Margherita
Awasthi, Preety
2
Cagliano, Anna Corinna
2
De Marco, Alberto
2
Rafele, Carlo
2
Sangle, Purnima S.
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Schierholz, Ragnar
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Bhattacharya, Mithu
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Bloemer, Johanna M.
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Business process management journal
Journal of business research : JBR
Business horizons
1
International journal of electronic business
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Technology analysis & strategic management
1
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The impact of perceived customer delight on the frontline employee
Barnes, Donald C.
;
Ponder, Nicole
;
Hopkins, Christopher D.
- In:
Journal of business research : JBR
68
(
2015
)
2
,
pp. 433-441
Persistent link: https://www.econbiz.de/10010472554
Saved in:
2
Consumers un-tethered : a three-market empirical study of consumers' mobile marketing acceptance
Gao, Tao
;
Rohm, Andrew J.
;
Sultan, Fareena
;
Pagani, …
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2536-2544
Persistent link: https://www.econbiz.de/10010233145
Saved in:
3
Value network dynamics in 3G-4G wireless communications : a systems thinking approach to strategic value assessment
Pagani, Margherita
;
Fine, Charles H.
- In:
Journal of business research : JBR
61
(
2008
)
11
,
pp. 1102-1112
Persistent link: https://www.econbiz.de/10003766619
Saved in:
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