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~isPartOf:"Business-to-Business-Marketing"
~isPartOf:"Springer Gabler Research"
~isPartOf:"Strategies for international industrial marketing : the management of customer relationships in European industrial markets"
~subject:"Dienstleistungsmarketing"
~subject:"Großbritannien"
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Dienstleistungsmarketing
Großbritannien
B-to-B-Marketing
23
Business-to-business marketing
23
Business-to-Business-Marketing
15
Deutschland
12
Germany
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Lieferantenmanagement
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Marketingmanagement
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Internationales Marketing
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Italy
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Dienstleistung
3
Kundenorientierung
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Services marketing
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Strategic management
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Strategisches Management
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Adhesive
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Beschaffung
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Competitive advantage
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Business-to-Business-Marketing
Springer Gabler Research
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
Industrial marketing management : the international journal for industrial and high-tech firms
21
The journal of business & industrial marketing
7
Journal of marketing management : MM
4
Kohlhammer Edition Marketing
3
The journal of services marketing
3
Hutchinson marketing library
2
Marketing intelligence & planning
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
SpringerLink / Bücher
2
Supply chain management : an international journal
2
A Wiley-Interscience Publication
1
CEMMAP working papers / Centre for Microdata Methods and Practice
1
Context and semantics for knowledge management : technologies for personal productivity
1
DUV / Wirtschaftswissenschaft
1
Die Betriebswirtschaft : DBW
1
E-business applications for product development and competitive growth : emerging technologies
1
Enterprise & society : the international journal of business history
1
Enterprise information systems for business integration in SMEs : technological, organizational, and social dimensions
1
Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Gabler Edition Wissenschaft
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler-Edition Wissenschaft / Integrierte Logistik und Unternehmensführung
1
Innovation through knowledge transfer 2012
1
International business and economics research journal
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of quality and service sciences
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal for international business and entrepreneurship development
1
Journal of advertising research
1
Journal of business market management : jbm
1
Journal of business research : JBR
1
Journal of business-to-business marketing
1
Journal of customer behaviour
1
Journal of enterprising culture
1
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ECONIS (ZBW)
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Ausgewählte Problemfelder der Marktorientierung : der Einfluss von Dienstleistungen und Topmanagern auf die Innovativität von Unternehmen
Dreher, Sebastian
-
2014
Persistent link: https://www.econbiz.de/10010245403
Saved in:
2
Leistungsindividualisierung im B-to-B-Bereich : die Einzigartigkeit im Rahmen der Dienstleistungsgestaltung
Minculescu, Ioana
-
2013
Persistent link: https://www.econbiz.de/10010442749
Saved in:
3
A comparison of strategic marketing approaches
Hallén, Lars
- In:
Strategies for international industrial marketing : the …
,
(pp. 235-249)
.
2013
Persistent link: https://www.econbiz.de/10009689243
Saved in:
4
The British approach to Europe
Cunningham, Malcolm T.
- In:
Strategies for international industrial marketing : the …
,
(pp. 165-234)
.
2013
Persistent link: https://www.econbiz.de/10009689244
Saved in:
5
The Swedish approach to Europe
Håkansson, Håkan
- In:
Strategies for international industrial marketing : the …
,
(pp. 127-164)
.
2013
Persistent link: https://www.econbiz.de/10009689245
Saved in:
6
The German approach to Europe
Johanson, Jan
;
Wootz, Björn
- In:
Strategies for international industrial marketing : the …
,
(pp. 79-126)
.
2013
Persistent link: https://www.econbiz.de/10009689247
Saved in:
7
The French approach to Europe
Valla, Jean-Paul
- In:
Strategies for international industrial marketing : the …
,
(pp. 11-78)
.
2013
Persistent link: https://www.econbiz.de/10009689248
Saved in:
8
Leistungsindividualisierung im B-to-B-Bereich : Die Einzigartigkeit im Rahmen der Dienstleistungsgestaltung
Minculescu, Ioana
-
2013
mit dem Schwerpunkt
B-to-B-Marketing
, Dienstleistungsmarketing oder Operations-Research · Fach- und Führungskräfte, die …
Persistent link: https://www.econbiz.de/10014016741
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