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~isPartOf:"Business-to-Business-Marketing"
~isPartOf:"Strategies for international industrial marketing : the management of customer relationships in European industrial markets"
~isPartOf:"The journal of personal selling & sales management : JPSSM"
~person:"Bachrach, Daniel G."
~source:"econis"
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Bachrach, Daniel G.
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Business-to-Business-Marketing
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
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Salespeople as knowledge brokers : a review and critique of the challenger sales model
Rapp, Adam
;
Bachrach, Daniel G.
;
Panagopoulos, Nikolaos
; …
- In:
The journal of personal selling & sales management : JPSSM
34
(
2014
)
4
,
pp. 245-259
Persistent link: https://www.econbiz.de/10010431573
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