Dur, Robert; Fleming, Dimitry; van Garderen, Marten; … - 2021
paper examines whether a social norm nudge can induce such households to save more. We ran a large-scale field experiment at … a retail bank in the Netherlands. We find that households who are exposed to the social norm nudge click more often on a … precisely estimated. A complementary small-scale survey experiment suggests that people did notice the social norm nudge and …