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~isPartOf:"CESifo working papers"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Bowen, Melanie"
~subject:"B-to-B-Marketing"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Social media in B2B sales : why and when does salesperson social media usage affect salesperson performance?
Bowen, Melanie
;
Lai-Bennejean, Christine
;
Haas, Alexander
; …
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 166-182
Persistent link: https://www.econbiz.de/10013194594
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