//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"CORE discussion paper : DP"
~isPartOf:"Ifo-Studien zur Strukturforschung"
~isPartOf:"Konsum und Verhalten"
~subject:"Advertising industry"
~subject:"Germany"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising Industry"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising industry
Germany
Werbewirtschaft
5
Theorie
3
Theory
3
Deutschland
2
Press publisher
2
Presseverlag
2
Advertising
1
Advertising effects
1
Beschäftigungseffekt
1
Business network
1
Business services
1
Consultancy services
1
Dienstleistung
1
Dienstleistungshandel
1
Employment effect
1
Engineering consultancy
1
Extensive form game
1
Extensives Spiel
1
Forecast
1
IT service provider
1
IT-Dienstleister
1
Ingenieurbüro
1
International competition
1
Internationaler Wettbewerb
1
Leasing
1
Legal services
1
Market concentration
1
Marktanalyse
1
Marktentwicklung
1
Print advertising
1
Printwerbung
1
Prognose
1
Prognose 1992-2000
1
Rechtsberatung
1
Szenario
1
Trade in services
1
Unternehmen
1
Unternehmensberatung
1
more ...
less ...
Online availability
All
Free
2
Type of publication
All
Book / Working Paper
5
Type of publication (narrower categories)
All
Graue Literatur
4
Non-commercial literature
4
Arbeitspapier
3
Working Paper
3
Bibliografie enthalten
1
Bibliography included
1
Hochschulschrift
1
Mehrbändiges Werk
1
Multi-volume publication
1
Thesis
1
more ...
less ...
Language
All
English
3
German
2
Author
All
Gabszewicz, Jean Jaskold
2
Laussel, Didier
2
Sonnac, Nathalie
2
Gary-Bobo, Robert
1
Hild, Reinhard
1
Michel, Philippe
1
Vilmar, Answin
1
more ...
less ...
Institution
All
Ifo-Institut für Wirtschaftsforschung
1
Published in...
All
CORE discussion paper : DP
Ifo-Studien zur Strukturforschung
Konsum und Verhalten
Journal of advertising research
22
Journal of historical research in marketing
17
A master class in brand planning : the timeless works of Stephen King
14
Global advertising practice in a borderless world
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of advertising
12
International journal of advertising : the quarterly review of marketing communications
11
Journal of marketing communications
10
SpringerLink / Bücher
10
Women in PR history
9
Advertising in developing and emerging countries : the economic, political and social context
8
European journal of marketing : EJM
8
The advertising handbook
8
The Routledge companion to advertising and promotional culture
7
Working paper / National Bureau of Economic Research, Inc.
7
NBER working paper series
6
Academy of Management journal : AMJ
5
American journal of agricultural economics
5
Journal of business research : JBR
5
The service industries journal
5
Handbuch der Marktforschung
4
International business review : the official journal of the European International Business Academy
4
Journal of current issues and research in advertising
4
Journal of current issues and research in advertising : JCIRA
4
Journal of marketing research : JMR
4
Journal of promotion management : JPM
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
NBER Working Paper
4
The history of advertising
4
Working paper series
4
Applied economics
3
Brand Planning : starke Strategien für Marken und Kampagnen
3
CESifo working papers
3
Enterprise & society : the international journal of business history
3
Europäische Hochschulschriften / 5
3
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of marketing : IJM ; formerly Der Markt
3
JMM : the international journal on media management
3
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Network effects in the press and advertising industries
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2002
Persistent link: https://www.econbiz.de/10001732849
Saved in:
2
Concentration in the press industry and the theory of the "circulation spiral"
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2002
Persistent link: https://www.econbiz.de/10001732860
Saved in:
3
Marktpotentiale für unternehmensbezogene Dienstleistungen im globalen Wettbewerb
Hild, Reinhard
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10000683017
Saved in:
4
Agentur 2000 : Entwicklungen und Perspektiven für Anbieter von Kommunikationsdienstleistungen
Vilmar, Answin
-
1993
Persistent link: https://www.econbiz.de/10013165759
Saved in:
5
Informative advertising and competition : a non-cooperative approach
Gary-Bobo, Robert
;
Michel, Philippe
-
1988
Persistent link: https://www.econbiz.de/10011842999
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->