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~isPartOf:"Channel strategies and marketing mix in a connected world"
~subject:"Consumption theory"
~subject:"Konsumentenverhalten"
~subject:"United States"
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Channel strategies and marketing mix in a connected world
Working paper / National Bureau of Economic Research, Inc.
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Estimating demand with constrained data and product substitutions
Ferguson, Mark
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Channel strategies and marketing mix in a connected world
,
(pp. 1-27)
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2020
Persistent link: https://www.econbiz.de/10012146708
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