//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Cogent business & management"
~isPartOf:"International journal of management concepts and philosophy : IJMCP"
~isPartOf:"The journal of product & brand management"
~subject:"Digital platform"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Conceptual Model"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Digital platform
Consumer behaviour
4
Konsumentenverhalten
4
Brand image
3
Brand management
3
Conceptual model
3
Markenführung
3
Markenimage
3
conceptual model
3
Consumer behavior
2
India
2
Indien
2
Art infusion phenomenon
1
Art-based management approach
1
Artification
1
Arts
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand engagement
1
COVID-19
1
Coronavirus
1
Crisis leadership
1
Crisis management
1
Digitale Plattform
1
Epidemic
1
Epidemie
1
Factor analysis
1
Faktorenanalyse
1
Focus group discussion
1
Führungsstil
1
Higher education institution
1
Hochschule
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Krisenmanagement
1
Kunst
1
Leadership style
1
Luxury branding
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Ganesh B. E.
1
Garg, Akanksha
1
Jain, Varsha
1
Kitchen, Philip J.
1
Pathak-Shelat, Manisha
1
Published in...
All
Cogent business & management
International journal of management concepts and philosophy : IJMCP
The journal of product & brand management
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->