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~isPartOf:"Contemplating corporate marketing, identity and communication"
~isPartOf:"Journal of business research : JBR"
~person:"Nielsen, Anne Ellerup"
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Contemplating corporate marketing, identity and communication
Journal of business research : JBR
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ECONIS (ZBW)
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Business schools' use of corporate social responsibility as a corporate marketing strategy
Nielsen, Anne Ellerup
;
Thomsen, Christa
- In:
Contemplating corporate marketing, identity and …
,
(pp. 144-156)
.
2010
Persistent link: https://www.econbiz.de/10008658052
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Corporate social responsibility and corporate identity : potentials for disciplinary cross-fertilization within research and teaching
Nielsen, Anne Ellerup
;
Johansen, Trine Susanne
- In:
Contemplating corporate marketing, identity and …
,
(pp. 51-59)
.
2010
Persistent link: https://www.econbiz.de/10008658060
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