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~isPartOf:"Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen"
~isPartOf:"Journal of marketing"
~person:"Homburg, Christian"
~subject:"Marketing management"
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Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
Journal of marketing
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Harvard-Business-Manager : das Wissen der Besten
1
Journal of the Academy of Marketing Science
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Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
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Looking beyond the horizon : how to approach the customers' customers in business-to-business markets
Homburg, Christian
;
Wilczek, Halina
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 58-77
Persistent link: https://www.econbiz.de/10010419899
Saved in:
2
Kundenzufriedenheit als Herausforderung für Management und Controlling
Homburg, Christian
- In:
Controlling des Strukturwandels : Standortflexibilität …
,
(pp. 151-176)
.
1996
Persistent link: https://www.econbiz.de/10001293637
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