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~isPartOf:"Corporate communications : an international journal"
~isPartOf:"Journal of global marketing"
~person:"Ray, Subhasis"
~subject:"Markenführung"
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Corporate communications : an international journal
Journal of global marketing
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Finding the sweet spot between ethics and aesthetics : a social entrepreneurial perspective to sustainable fashion brand (juxta)positioning
Bandyopadhyay, Chinmoy
;
Ray, Subhasis
- In:
Journal of global marketing
33
(
2020
)
5
,
pp. 377-395
Persistent link: https://www.econbiz.de/10012313056
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