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~isPartOf:"Corporate creativity : developing an innovative organization"
~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
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Corporate creativity : developing an innovative organization
Europäische Hochschulschriften / 5
Journal of retailing and consumer services
Psychology & marketing
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Shape congruence in product design : impacts on automatically activated attitudes
Pleyers, Gordy
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581853
Saved in:
2
Is less more or a bore? : package design simplicity and brand perception : an application to Champagne
Favier, Manon
;
Celhay, Franck
;
Pantin Sohier, Gaëlle
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 11-20
Persistent link: https://www.econbiz.de/10011980760
Saved in:
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