//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Cowles Foundation discussion paper"
~subject:"Experiment"
~subject:"United States"
~type_genre:"Working Paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Werbewirkung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Experiment
United States
Advertising effects
3
Werbewirkung
3
Advertising
2
Internet marketing
2
Online-Marketing
2
Werbung
2
targeting
2
Bias
1
Brand management
1
Charity
1
Consumer behaviour
1
Fundraising
1
Influencer marketing
1
Konsumentenverhalten
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
Nonprofit marketing
1
Nonprofit-Marketing
1
Psychology of advertising
1
Social Web
1
Social web
1
Systematischer Fehler
1
Target group
1
Viral marketing
1
Virales Marketing
1
Werbepsychologie
1
Wohltätigkeit
1
Zielgruppe
1
algorithmic targeting
1
digital advertising
1
lookalike targeting
1
nonprofit marketing
1
online advertising
1
social learning
1
social media marketing
1
word of mouth
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Working Paper
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Language
All
English
1
Author
All
Cherian, Mathew
1
Roy, Subroto
1
Sudhir, K.
1
Published in...
All
Cowles Foundation discussion paper
Working paper / National Bureau of Economic Research, Inc.
9
CESifo working papers
7
Discussion papers / CEPR
3
Faculty & research / Insead : working paper series
3
NBER working paper series
3
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
3
Research paper series / Stanford Graduate School of Business
3
Stanford University Graduate School of Business research paper
3
Working papers / Harvard Business School, Division of Research
3
Discussion paper series / IZA
2
ERIM report series research in management
2
Freiburger betriebswirtschaftliche Diskussionsbeiträge
2
ISM working paper
2
IZNE Working Paper Series
2
Simon Business School Working Paper
2
Simon Business School working paper
2
Working papers / Bureau of Economics, Federal Trade Commission
2
BEA working papers
1
BREAD working paper
1
Beiträge der Hochschule Pforzheim
1
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
1
CIES discussion paper
1
Discussion paper / Centre for Economic Policy Research
1
Discussion paper / The Hebrew University of Jerusalem, Center for the Study of Rationality
1
Discussion papers
1
Discussion papers in economics / Center for Economic Analysis, Department of Economics, University of Colorado at Boulder : Working paper
1
IFPRI discussion paper
1
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
1
Les cahiers de recherche / HEC Paris
1
NICPRE / National Institute for Commodity Promotion Research and Evaluation
1
OECD working papers
1
R.B.
1
RIETI discussion paper
1
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
1
Stanford University Graduate School of Business Research Paper
1
Warwick economic research papers
1
Wik working paper
1
Working paper / Institute for Empirical Research in Economics, University of Zürich
1
Working paper series
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Do sympathy biases induce charitable giving? : the persuasive effects of advertising content
Sudhir, K.
;
Roy, Subroto
;
Cherian, Mathew
-
2014
Persistent link: https://www.econbiz.de/10010257327
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->