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~isPartOf:"Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions"
~subject:"Cultural identity"
~subject:"Kulturelle Identität"
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Riefler, Petra
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Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
Journal of global marketing
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Journal of hospitality marketing & management
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Journal of marketing management : MM
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Marketing letters : a journal of research in marketing
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Reihe: Marketing : MAR
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Transcultural marketing for incremental and radical innovation
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Positive and negative sentiments towards other nations
Riefler, Petra
- In:
Cross cultural issues in consumer science and consumer …
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(pp. 89-109)
.
2017
Persistent link: https://www.econbiz.de/10011749724
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