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~isPartOf:"Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]"
~subject:"Marketingmanagement"
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
Journal of business research : JBR
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Journal of strategic marketing
7
Journal of the Academy of Marketing Science
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Journal of retailing and consumer services
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Asia Pacific journal of marketing and logistics
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The journal of business & industrial marketing
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European journal of marketing : EJM
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of contemporary hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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The international journal of bank marketing : IJBM
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Erfurter Hefte zum angewandten Marketing
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European journal of marketing
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Expert journal of marketing
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
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International journal of business and globalisation : IJBG
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International journal of economic research
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International journal of hospitality management
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International journal of markets and business systems
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International journal of quality & reliability management
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International journal of retail & distribution management
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International journal of services and operations management : IJSOM
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International review on public and non-profit marketing
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Journal of Asian finance, economics and business : JAFEB
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Journal of air transport management
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Journal of economics and business research
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Journal of marketing
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Journal of service research : JSR
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Marketing letters : a journal of research in marketing
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Service business
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Services marketing quarterly
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SpringerLink / Bücher
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Vision : the journal of business perspective
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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The cumulative effect of transaction-specific satisfaction on share of wallet : a longitudinal investigation
Keiningham, Timothy
;
Aksoy, Lerzan
;
Malthouse, Edward C.
; …
- In:
Current insights and future trends : [extended versions …
,
(pp. 381-390)
.
2012
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