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~isPartOf:"Customer Experience : Forum Dienstleistungsmanagement"
~person:"Bruhn, Manfred"
~person:"Cai, Liping A."
~subject:"Event-Marketing"
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Event-Marketing
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Bruhn, Manfred
Cai, Liping A.
Ermer, Beatrice
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Hadwich, Karsten
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Kirchgeorg, Manfred
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Schwertfeger, Marko
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Arnold, Christian
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Bartl, Christopher
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Customer Experience : Forum Dienstleistungsmanagement
Bridging tourism theory and practice
2
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
Forum Dienstleistungsmanagement
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of travel and tourism marketing
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Marketing : ZFP ; journal of research and management
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SpringerLink / Bücher
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ECONIS (ZBW)
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Customer Experience : eine Einführung in die theoretischen und praktischen Problemstellungen
Bruhn, Manfred
;
Hadwich, Karsten
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 3-36)
.
2012
Persistent link: https://www.econbiz.de/10009549647
Saved in:
2
An empirical investigation of experiences and the link between a service-dominant logic mindset, competitive advantage, and performance of nonprofit organizations
Boenigk, Silke
;
Helmig, Bernd
;
Bruhn, Manfred
;
Hadwich, …
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 469-499)
.
2012
Persistent link: https://www.econbiz.de/10009550643
Saved in:
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