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~isPartOf:"Customer engagement marketing"
~isPartOf:"Service business"
~isPartOf:"The journal of consumer marketing"
~person:"Menezes, João Carlos Rosmaninho"
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The thirty-year evolution of customer-to-customer interaction research : a systematic literature review and research implications
Nguyen Bac Nguyen
;
Menezes, João Carlos Rosmaninho
- In:
Service business
15
(
2021
)
3
,
pp. 391-444
Persistent link: https://www.econbiz.de/10012620087
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