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~isPartOf:"Customer-centric marketing strategies : tools for building organizational performance"
~isPartOf:"Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis"
~language:"eng"
~subject:"Deutschland"
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Customer-centric marketing strategies : tools for building organizational performance
Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis
ZEW discussion papers
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Bridging the gap between advertising academia and practice
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Business process management journal
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International journal of knowledge management studies : IJKMS
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Journal of hospitality & leisure marketing : the international forum for research, theory & practice
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Social software platforms as motor of Relationship Marketing in services : a conceptual framework with focus on the airport industry
Tenge, Marion
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 280-296)
.
2013
Persistent link: https://www.econbiz.de/10009668197
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