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~isPartOf:"Decision support systems : DSS ; the international journal"
~isPartOf:"International journal of electronic commerce : IJEC"
~person:"Jansen, Bernard J."
~subject:"Werbeplanung"
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Werbeplanung
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Jansen, Bernard J.
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Decision support systems : DSS ; the international journal
International journal of electronic commerce : IJEC
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Budget planning for coupled campaigns in sponsored search auctions
Yang, Yanwu
;
Qin, Rui
;
Jansen, Bernard J.
;
Zhang, Jie
; …
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
3
,
pp. 39-65
Persistent link: https://www.econbiz.de/10010360063
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