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~isPartOf:"Decision support systems : DSS ; the international journal"
~isPartOf:"International journal of technology marketing : IJTMkt"
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Decision support systems : DSS ; the international journal
International journal of technology marketing : IJTMkt
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An analysis of consumer behaviour when adopting technological innovation : a Brazilian perspective of e-books
Oliveira Mota, Márcio de
;
Oliveira Arruda Gomes, …
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009405922
Saved in:
2
Marketing mixes for digital products : a study of the marketspaces in China
Wang, Y.
;
Wang, K. L.
;
Yao, J. T.
- In:
International journal of technology marketing : IJTMkt
4
(
2009
)
1
,
pp. 15-42
Persistent link: https://www.econbiz.de/10003838025
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