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~isPartOf:"Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series"
~isPartOf:"Research"
~isPartOf:"Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik"
~language:"eng"
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Measuring electronic Word-of-Mouth effectiveness : developing and applying the eWOM trust scale
Weitzl, Wolfgang
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2017
Persistent link: https://www.econbiz.de/10011542277
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