//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Entscheidung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingtheorie"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Entscheidung
Marketing theory
33
Marketingtheorie
33
Theory
16
Theorie
15
Marketing
12
Bibliometrics
10
Bibliometrie
10
Marketing management
8
Marketingmanagement
8
Deutschland
7
Germany
7
Theorie-Praxis-Verhältnis
5
Theory-practice divide
5
Betriebliche Wertschöpfung
4
Market research
4
Marktforschung
4
Value creation
4
Impact
3
Marketing science
3
USA
3
United States
3
Welt
3
World
3
Academic research
2
Consumer behaviour
2
Decision
2
Epistemology
2
Erkenntnistheorie
2
Konsumentenverhalten
2
Marketing academia
2
Marketing domain
2
Marketing thought
2
Research
2
Scientific method
2
Wissenschaftliche Methode
2
Agent-based modeling
1
Agentenbasierte Modellierung
1
Betriebswirtschaftslehre
1
Beziehungsmarketing
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
German
1
English
1
Author
All
Albers, Sönke
1
Hildebrandt, Lutz
1
Wierenga, Berend
1
Published in...
All
Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Handbook on ethics and marketing
2
International marketing review
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Lehrbuch Gabler
1
Marketing : ZFP ; journal of research and management
1
SFB 649 Discussion Paper
1
SFB 649 discussion paper
1
USW working paper
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managerial decision making in marketing : the next research frontier
Wierenga, Berend
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 89-101
Persistent link: https://www.econbiz.de/10009238552
Saved in:
2
30 Jahre Forschung im deutschen Sprachraum zum quantitativ orientierten Marketing
Albers, Sönke
;
Hildebrandt, Lutz
- In:
Deutschsprachige Marketingforschung : Bestandsaufnahme …
,
(pp. 209-237)
.
2000
Persistent link: https://www.econbiz.de/10001518970
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->